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新文科背景下提高电子商务人才自主培养质量的路径探索    

The Path to Improving the Quality of the Independent E-Commerce Talent Cultivation in the Context of New Humanities and Social Sciences

文献类型:期刊文献

中文题名:新文科背景下提高电子商务人才自主培养质量的路径探索

英文题名:The Path to Improving the Quality of the Independent E-Commerce Talent Cultivation in the Context of New Humanities and Social Sciences

作者:潘勇[1,2]

第一作者:潘勇

机构:[1]中国信息经济学会;[2]河南财经政法大学电子商务与物流管理学院,河南郑州450042

第一机构:中国信息经济学会

年份:2023

期号:4

起止页码:107-118

中文期刊名:新文科理论与实践

外文期刊名:Journal of New Humanities and Social Sciences

基金:教育部首批新文科研究与改革实践项目立项项目“面向新文科融合现代信息技术的教师教学方法创新与实践--从专业具体知识学习走向思维能力构建”(2021180021)的阶段性成果。

语种:中文

中文关键词:新文科;电子商务;人才质量;自主培养;融合创新;

摘要:电子商务专业作为唯一一个可授管理学或经济学或工学学士学位的专业,具有“工管融合、文理交叉”的鲜明特色。经过20年的发展,电子商务专业实现了从单一电子商务课程教育向系统、独立的专业教育的飞跃。在新文科背景下,电子商务专业要以全面提高电子商务人才自主培养质量为目标,培养电子商务类拔尖创新人才,构建电子商务人才自主培养教学的知识体系。要以“价值引领“”融合创新”与“技术驱动”为理念遵循,实现“思政能力”“创新能力“”实践能力“”技术能力”和“专业能力”的提升。要聚焦中国电子商务的突破性发展及成效,让学生感悟中国电子商务在全世界的引领地位和作用。要通过解构与重构原有知识,来实现专业知识体系的融合与交叉。通过寻找学校与企业中间地带的知识,填补学校教学与企业实际之间的知识空白,来实现产教融汇的知识跨界。要基于新兴数字化技术实现对教师和学生的“双向赋能”。通过构建“电子商务+新兴数字化技术”教学体系,解决知识的碎片化问题,完成从专业知识学习到专业能力构建的转向,提升电子商务专业的学生解决复杂性问题的能力。
E-commerce,the only major that grants a bachelor's degree in management,economics,or engineering,possesses a distinct feature of“integrating engineering with management,and arts with sciences.”Over the past 20 years,the major has evolved from a single e-commerce course to a systematic and independent professional education.In the context of the new humanities and social sciences,the e-commerce majors should aim to cultivate top-notch innovative talents in e-commerce and build its own knowledge,teaching and cultivation systems.We should adhere to“value-guided education”,“innovative integration”and“technology-driven development”to improve students'ideological and political awareness,innovative ability,practical ability,as well as their technical and professional abilities.We should focus on the major breakthroughs and their effects in Chinese e-commerce,enabling the students to understand China's leading position in global e-commerce.Through deconstructing and reconstructing the existing knowledge system,we can integrate the knowledge systems across disciplines.By exploring the possible connections between schools and enterprises,we can fill the gap between the knowledge from school and the knowledge required by the enterprises,and achieve cross-border integration between industry and education.Based on the emerging digital technologies,we can achieve“mutual driving”between teachers and students.By constructing a teaching system of“e-commerce+emerging digital technologies”,we can address the issue of fragmented knowledge,and realize the shift of focus in education from teaching professional knowledge to building professional abilities,so that students are abler to solve complex problems.

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