文献类型：期刊文献

英文题名：Optimal pricing model for non-instantaneous deterioration items with price and freshness sensitive demand under the e-commerce environment in China

作者：Xu, Weihua[1];Zhao, Ketong[2];Shi, Yixuan[3];Bingzhen, Sun[3]

第一作者：许卫华

通讯作者：Sun, BZ[1]

机构：[1]Henan Univ Econ & Law, Sch Business Adm, Zhengzhou, Peoples R China;[2]Xidian Univ, Xian, Peoples R China;[3]Xidian Univ, Sch Econ & Management, Xian, Peoples R China

第一机构：河南财经政法大学工商管理学院

通讯机构：[1]corresponding author), Xidian Univ, Sch Econ & Management, Xian, Peoples R China.

年份：2022

卷号：51

期号：2

起止页码：623-640

外文期刊名：KYBERNETES

收录：;EI(收录号：20212110397462);Scopus(收录号：2-s2.0-85106222927);WOS:【SSCI(收录号:WOS:000653176400001)，SCI-EXPANDED(收录号:WOS:000653176400001)】；

基金：The authors are very grateful to the Editor-in-Chief Professor Vojko Potoan and the anonymous referees for their thoughtful comments and valuable suggestions. Some remarks directly benefit from the referees' comments. The work was partly supported by the National Natural Science Foundation of China (72071152, 71571090), the Xi'an Science and Technology Projects (XA2020-RKXYJ-0086), The Project of Guangdong Education Department (2018GWQNCX050), the China Postdoctoral Science Foundation Funded Project (2020M670046ZX).

语种：英文

外文关键词：Non-instantaneous deterioration; Pricing; Freshness function; Optimization

摘要：Purpose The purpose of this paper is to focus on determining the optimal sales price for non-instantaneous deterioration items according to consideration of freshness and demand. Design/methodology/approach In this model, the authors have described the demand function which is dependent on price as well time. The products that the deterioration is considered as non-instantaneous have a determinate shelf life, and their demand rate will decrease over time after the beginning of the selling period. This paper depicts that the total profit of non-instantaneous deterioration items using the dynamic pricing strategy is higher than that using fixed pricing strategy. Findings Finally, to illustrate and validate the model, the authors have used some numerical examples. A new freshness function and the model to study pricing policy are developed as well applied to solve managerial decision problems. Originality/value This paper complements the lack of the existing theoretical research of pricing for non-instantaneous deterioration items under an e-commerce environment. A new freshness function and the model to study pricing policy are developed as well applied to solve managerial decision problems.