文献类型：期刊文献

中文题名：来华外国旅游者推拉驱力的相关性研究

英文题名：AN ANALYSIS OF PUSH AND PULL RELATIONSHIPS IN THE FOREIGN TOURISTS TO CHINA

作者：郑鹏[1];马耀峰[2];王洁洁[3];白凯[2];王晓华[4]

第一作者：郑鹏

机构：[1]郑州大学旅游管理学院;[2]陕西师范大学旅游与环境学院;[3]河南财经政法大学旅游与会展学院;[4]西安外国语大学旅游学院

第一机构：郑州大学旅游管理学院,郑州450001

年份：2014

卷号：29

期号：1

起止页码：146-153

中文期刊名：人文地理

外文期刊名：Human Geography

收录：CSTPCD;;北大核心:【北大核心2011】；CSSCI:【CSSCI2014_2016】；

基金：国家自然科学基金项目(41271158;41271157);国家旅游局面上项目(13TAAG020);教育部人文社会科学研青年基金项目(13YJC-ZH176);河南省教育厅人文社会科学研究项目(2012-ZD-099);河南省教育厅项目(13B630360;13A630028)

语种：中文

中文关键词：旅游流;推拉驱力;相关关系;外国旅;游者;SEM

外文关键词：tourism flow; push and pull drives; relationship; foreign tourists; SEM

摘要：本文在对国内外旅游流流动机理文献进行梳理的基础上,运用结构方程模型等方法,对影响外国旅游者来华推拉驱力的相关性进行实证研究。研究发现:①影响来华外国旅游者的推力和拉力维度的因子为"健康社交"、"求知求异"和"设施环境"、"核心吸引"。②借助结构方程模型,发现提出的6个假设基本正确。其中,推力的"健康社交"和拉力的"设施环境"、推力的"求知求异"和拉力的"核心吸引"之间为中度相关关系。③性别、年龄、受教育程度、年收入和国别等不同属性直接影响着推力与拉力之间的关系。
Tourist flow is the premise of tourism industry and also is one of the core issues of tourism re- search. At present, the research of tourist flow is focused on spatial and temporal characteristics, diffusion of tourist flow inbound, while the tourist flow driving force is weak. Tourist flow as a social phenomenon of mass population movements, its driving forces are complex and multifaceted. The reason of tourism flow is one of the important and difficult content of tourism geography; it deals with geography, psychology, eco- nomics and sociology multidisciplinary field. The research of tourism flow driving force can analysis the needs and conditions of tourists, provide the correct and effective marketing protection for tourism destina- tion managers. After sorting out the domestic and international tourism literature, taking the foreign tourists to China as the research object, the author made an assumption： the push and the pull drive are not indepen- dent of each other. In response to this hypothesis, this paper applies structural equation model（SEM）, categor- ical principal components analysis （CATPCA） and Pearson correlation analysis to study the correlation of the push and pull drives. The author proposed the psychological stratification plane＇s push force and the pull force existence incident cross-correlation＇s supposition for the first time in domestic, and obtained two kind of sensation pull forces to be possible to enhance two kind of motive push forces. At the same time, the vari- ance analysis measures were used to measure the dimensions of the push and pull factors. Not only the study results had broaden and deepen the study of tourism flow force mechanism system in theory, but also been helpful for the destination managers with specific recommendations.